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Summary List PlacementNetflix on Friday released the results of a two-year study that examined the diversity of the company's original shows and films.  The study looked at on-screen representation across gender, race/ethnicity, LGBTQ, and people with disabilities, and also included roles behind the camera, such as directors, writers, and producers in 125 movies and 180 series Netflix released in the US during 2018 and...

Summary List PlacementWhen Netflix is faced with a big, agenda-setting decision, it convenes a special team of 23 business heads to debate the issue at hand. This team helped shaped recent company moves, like the decisions to open an office in Canada and to invest $100 million in Black-led banks and financial institutions, a Netflix spokesperson confirmed to Insider. The group known internally as...

Summary List PlacementDisney+ will launch Star, a new entertainment brand for adults, in non-US markets next week and will increase its subscription fees by about 33% in those regions, according to a Disney+ Star factsheet.  Star, the sixth tile in the Disney+ app, will first launch February 23 in Europe, Singapore, Australia, New Zealand, and Canada and will roll out later in the year...

Summary List PlacementRobert Rodriguez's "Adventures of Sharkboy and Lavagirl" sequel, "We Can Be Heroes," was Netflix's most popular movie this week after trailing behind Liam Neeson's "Unknown" last week.  Every week, the streaming search engine Reelgood compiles for Business Insider a list of which movies have been most prominent on Netflix's daily top-10 lists that week. On Reelgood, users can browse Netflix's entire movie library and sort by...

Summary List Placement"Bridgerton" is projected to be watched by 63 million households in its first month, Netflix said on Monday. But it wasn't Netflix's most popular series this week.  That honor goes to "Cobra Kai," which debuted its third season on January 1, its first true Netflix original season after moving from YouTube. Netflix introduced daily top 10 lists of its most viewed movies...

Summary List PlacementIt's been a noisy year for TikTok. After smashing downloads records at the start of the year, the ByteDance-owned app was blocked in India and later became a target of the Trump administration, which is pushing for a US ban or forced sale.  With so much buzz around its early success and political issues, TikTok has regularly made its way into the...

Summary List PlacementHulu's "Animaniacs" reboot has found an audience, debuting on this week's list of the most in-demand streaming shows in the US. But nothing can beat "The Mandalorian." The Disney Plus "Star Wars" series is still the top series by a wide margin, even stretching its lead after a fan-favorite episode debuted over the Thanksgiving weekend. Every week, Parrot Analytics provides Business Insider...

Summary List PlacementNetflix on Saturday said it would declare more than $1.3 billion (£1 billion) in UK revenue, according to a report, putting tax pressure on other tech firms like Amazon.  "As Netflix continues to grow in the UK and in other international markets we want our corporate structure to reflect this footprint. So from next year, revenue generated in the UK will be...

Summary List Placement Jeffrey Katzenberg and Meg Whitman's Quibi poached some of the brightest minds from Netflix, Snap, and other Hollywood and Silicon Valley companies for its grand but ultimately failed mobile-video experiment.  With Quibi calling it quits, its roughly 200 employees, including dozens of seasoned staffers, will soon be free agents. One of Quibi's top content leaders was a veteran talent agent at...

Summary List Placement You can delete your Netflix history one title at a time, but you can't erase your entire history at once. Deleting your Netflix history will stop those movies and shows from appearing in your "Continue Watching" section, as well as alter what Netflix recommends you in the future. To delete your Netflix history, you'll need to use the Netflix website on...

Summary List Placement   While parent company Disney's parks and cruises business takes a hit in the pandemic, its streaming services like Disney+, ESPN+, and Hulu have been a bright spot. With more people staying indoors and looking for things to watch, Hulu's organic demand, signups, retention and engagement all grew "tremendously," said Patrizio Spagnoletto, SVP and head of marketing at the company, who...

Summary List Placement There are more Netflix original shows than the average viewer can possibly track.  Insider picked our favorite 44 series you might have overlooked on Netflix. "Maniac," "On My Block," "Unbelievable," "Gentefied," and more are among the recommendations.  Visit Insider's homepage for more stories. Even if you love Netflix, you probably haven't seen some of its best shows. There are a bunch...

Summary List Placement Netflix's new space drama "Away" continues to attract viewers, maintaining its stance as the streamer's most popular series for the second straight week.  Netflix introduced daily top 10 lists of its most viewed movies and TV shows in February (it counts a view if an account watches at least two minutes of a title). Every week, the streaming search engine Reelgood compiles for...

Summary List PlacementThe coming-of-age French film "Cuties" is drawing strong opposition from a growing number of Capitol Hill lawmakers who are demanding investigations into Netflix, the movie's US distributor. Centered around 11-year-old Amy, a Senegalese Muslim who explores life away from her traditional upbringing by performing with a girls' dance crew, the Maïmouna Doucouré-directed film has received rave reviews from film critics but was...

Summary List PlacementHi and welcome to the Insider Advertising, weekly edition, where we break down the big recent stories in media and advertising.  Reminder: Sept. 11 is the nomination deadline for our Rising Stars of Brand Marketing list. Submit yours here. Big isn't necessarily beautiful Remember when it seemed like size was everything? That was the thinking a few years ago when telcos AT&T...

Summary List Placement   Netflix is having a moment. The company has seen historic levels of growth with many of its customers stuck at home during the coronavirus pandemic. In the first half of this year, it added nearly as many new subscribers as it did all of last year. As a company, Netflix is known for some pretty unusual corporate policies that prioritize...

Summary List PlacementHi! Welcome to the Insider Advertising daily for September 4. I'm Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. Send me feedback or tips at ljohnson@businessinsider.com. First, a quick programming note: We will not be publishing the newsletter on Monday due to Labor Day. Enjoy the long weekend, and see...

"Teenage Bounty Hunters" and "The Legend of Korra" are popular on Netflix this week, but they couldn't dethrone "The Umbrella Academy." Netflix introduced daily top lists of the most popular titles on the streaming service in February. Streaming search engine Reelgood keeps track of the lists and provides Business Insider with a rundown of the week's most popular TV shows on Netflix. Visit Business Insider's homepage...