Cars are turning the planet into a rotten hellbiscuit but you gotta hand it to them: they’re pretty convenient for getting around. You don’t have to walk to a stop. You don’t have to wait for anything to show up. There’s no transfers. You just turn the key, press the pedal, and go. So while we might all want a detox from our gas-tippling, exhaust-spewing congestion machines, that’s never happening. At least not until an equally-convenient alternative presents itself.
Lucky for us — in 2018, those alternatives started appearing all over the place.
JUMP. Bird. Lime. Lyft. Skip. Scoot. Spin. The last ten months have added thousands of car-killing arrows to the traveling urbanist’s quiver.
First launched stateside in 2017, dockless scooters and e-bikes are the most promising solution to the stranglehold cars have on cities. In a recent Portland survey, 6% of scooter riders said they got rid of their cars in the last three months. Another 16% considered it.
Today, those micromobility companies are growing faster than Uber and Lyft ever did.
Yet we still need to figure out how to turn that 6% into 60%.
And not just Portland —in every city.
How will we convince those billions of city dwellers they don’t need a car?