Why Ghost is not Medium


It's even worse than it appears.

Sunday September 9, 2018; 9:03 AM EDT

  • Yesterday I posted a poll on Twitter basically asking if there were a rational not-for-profit place-of-record essay site, would people use it. This is intended as an alternative to Medium, which has received $132 million in investment, and therefore must at some point find a business model, leaving the for-the-recordness of it in question. #
  • In order to be a Medium replacement, it must be possible to do this:#
  • The amazing thing about Ghost, while it might be a very nice piece of software, is this -- they hide it. It's one of the hardest pieces of open software to actually get to try. Maybe Asana is worse (there you have to have a corporation to get a look). I've never actually been able to use it, though it sounds like something I'd find interesting. I did get a trial Ghost account when they were in beta, but it expired in a few weeks. #
  • Ghost is about the furthest thing from Medium imaginable because they have hidden it so well. Yet people persist in saying Oh you mean Ghost, when what I mean is Medium. Somehow they have confused the software's UI with its function. #
  • Also micro.blog, another piece of software with a vocal community that thinks it's everything to everyone. It also is hard to get started with. I did figure it out once, but I haven't been able to do it again. I actually have a micro.blog site. How to post to it? I don't know. #
  • The great thing about Medium, the thing people like about it, is that they have crafted its design so that getting started isn't even three steps. That's hard to do. If one wants to replicate its functionality start there.#
  • So if you think Ghost is the answer, tell me (or anyone else) where they go to get a free site that doesn't expire after a few weeks. If it doesn't exist, you haven't solved the problem. #
  • PS: I have written about Ghost in the past, and have gotten blasted personally by the founder, publicly. Maybe that's how they keep people from writing negatively about it. No I don't have anything against it. I've tried to write about my experience accurately. If I made a mistake I am happy to correct it.#
  • PPS: A 6-minute podcast explaining why I'm interested in creating something that functions like Medium, but has as its stated goal to be long-lived. #